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PARTNERS
IN ADVENTURE AND ENTERPRISE
By Pamela McDermid
Entrepreneurs who are partners in life as well as in business operate
many of the new enterprises in the rapidly expanding area north of Puerto
Vallarta. Some are local residents, some are migrants from other parts
of Mexico and abroad, and some have reached Bahia de Banderas by interesting
paths. New ideas and energy have been skillfully combined with existing
resources and opportunities to expand the diversity of the business
community.
Their endeavors range from high-tech businesses to craft and artisan
shops and everything imaginable in between. The common denominator is
the choice of their life partners as business partners. They are in
their adventures together with other family members often included as
well.
After years of training and a decade of experience as a chef, caterer
and owner of paté production and exporting companies in France,
Gilles LeFort set sail on the 50-foot ketch 'Flamenco' in search of
new vistas. He arrived in Ensenda in 1983, and during his 18 years there
was a chef, restaurant consultant, teacher, and founder of the Wine
Society of Baja California. During that time, he also met Margarita
Beltran from Mexico City, who was visiting family in Ensenada.
Margarita, an industrial engineer with a Master's degree in finance,
was on sabbatical from her position in Mexico City and considering options
for herself and her daughters, Anette and Daniele. Gilles and Margarita
married, and in 1999 began to explore other areas of Mexico to establish
a new business: a school of fine cuisine. They chose Bucerias, and moved
there in January of 2000 with their expanded family (Michelle was born
in 1998). Ecole Lefort opened in July of 2000. Its cellar boasts nearly
4,000 bottles of Mexican and French wine, racked and in reserve. There
is on-site luxury accommodation; gourmet evenings or weekends include
time in the kitchen-class room and dinner with Margarita and Gilles.
Aruna Piroshki and Wayland Combe-Wright also reached the bay by boat;
one that they had built! After stops in Panama, Costa Rica and Nicaragua,
they arrived in La Cruz de Huanacaxtle in 1990 with their young daughter
Kaerolika. The village has become home for them and for the spinning
wheel project. Wayland created a spinning wheel, which can be dismantled
and set up, and he and Aruna have established a program of training
in its use with Huichol spinners in the mountains. The wheel increases
the production of yarn for use in the unique 'double cloth,' woven by
the Huichols.
In order to fund this project, Aruna and Wayland began to screen print
and sell T-shirts displaying traditional Huichol designs. Hikuri Impresiones
has now expanded to include a café, the Octopus' Garden, a shop
selling the work of indigenous artisans, a fine carpentry shop and an
outlet for Oaxacan hand-made rugs. Kaerolika, raised and educated in
La Cruz, is a graduate of CETMAR and a gold medal winner in mathematics.
She now is in charge of the craft and artisan shop.
What do a football-playing travel agent from Manchester and a young
Bucerian woman have in common? In the case of Jeff Rafferty and Rubi
Magaña there are two things: Café Magaña and their
daughter Lesley Zafira. Jeff first came to Bucerias on a holiday to
visit friends and returned in late 1994 to start up a soccer school.
By the following summer, that venture had become a small, take-out restaurant
in the center of town. Rubi and Jeff met when she came to work for him.
The restaurant expanded and changed locations; it is now a restaurant
and sports bar featuring extensive football coverage and a combination
of English and Mexican dishes. A mini-golf course Bucerias' first
is in the works. The couple's relationship also grew and they
were married in 1998. The restaurant is a full-time occupation for both
of them, with Jeff being the hands-on owner/operator and Rubi being
involved on the administrative side and with raising Lesley.
On the other side of town, Gabriela Mendoza and Daniel Muller are completing
the first year of operation of World Chat Internet Café. Originally
from Mexico City and Solthurn, Switzerland, respectively, they met when
they joined the international student group "Up With People"
in 1994. They traveled as part of this community service and musical
group for a year, visiting Canada, the U.S.A. and northern Europe. They
each returned to their home countries and after many hours of expensive,
long distance phone chat, the couple became engaged and were married
in Switzerland in 1996. Maybe those phone calls gave them the idea for
the net café.
With Daniel's degree in electronic engineering and Gabriela's in computer
and business management, they had skills that were in high demand in
Europe and they worked in Switzerland for four years. They were interested,
however, in new experiences and an exploration of business opportunities
brought them to Bucerias to establish World Chat. The café is
truly international, operating in five languages and attracting clients
from around the world. Services include web pages, technical services
for computers, e-mail and internet connections and a full-service café.
Right across the street from World Chat, visitors will find Barbara
and Rex Morrison at home in Orcas on the Beach restaurant. Retiring
to Mexico for them has meant a life that is at least as busy as their
pre-retirement existence in Canada. After Rex retired from the military,
they had operated an ice cream business together and have continued
to be business partners.
They had vacationed in Mazatlan, Manzanillo, Acapulco, Cancun and Puerto
Vallarta and came to love Vallarta. Before moving south permanently,
they spent a few winters here and those visits confirmed their decision.
The Morrison's envisioned a small business that would keep them occupied
while giving them time to relax and explore the country.
Olde English Fish and Chips in downtown PV was their first venture,
which rapidly became very full-time. After nearly five years, they moved
north to Bucerias for a real retirement; that lasted less than three
years and included time out to set up an ice cream franchise in Guadalajara.
Then in 1997, they took the step of opening Orcas.
This retirement venture is a seven-day-a-week one, but they are on the
bay and can see their beloved dolphins, whales and orcas from the terrace
of the restaurant, which is compensation for the restrictions on their
time. And, like all of the others, they are working together with their
life partners.
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